Course Details
Course Code: MKTG308 Course ID: 4272 Credit Hours: 3 Level: Undergraduate
This course presents the use of online social networking as a marketing strategy designed to increase customer loyalty and lead conversion. Through the study of social media sites, students evaluate contemporary and emerging tools in the digital marketplace.
Course Schedule
| Registration Dates | Course Dates | Start Month | Session | Weeks |
|---|---|---|---|---|
| Registration11/28/2024 - 05/02/2025 | Course Dates05/05/2025 - 06/29/2025 | Start Month May | SessionSpring 2025 Session I | Weeks8 Week session |
| Registration12/30/2024 - 05/30/2025 | Course Dates06/02/2025 - 07/27/2025 | Start Month June | SessionSpring 2025 Session D | Weeks8 Week session |
| Registration02/24/2025 - 08/01/2025 | Course Dates08/04/2025 - 09/28/2025 | Start Month August | SessionSummer 2025 Session I | Weeks8 Week session |